@import "tailwindcss";

:root { --ink:#102522; --pine:#173a35; --teal:#2d8c83; --mist:#e5f0ed; --birch:#e6d2ae; --cream:#f8f4eb; --line:#cad8d4; --muted:#61726d; }
* { box-sizing:border-box; }
html { scroll-behavior:smooth; }
body { margin:0; background:var(--cream); color:var(--ink); font-family:Arial,Helvetica,sans-serif; line-height:1.55; }
a { color:inherit; text-decoration:none; }
img,video { display:block; max-width:100%; }
h1,h2,h3,blockquote { font-family:Georgia,"Times New Roman",serif; font-weight:400; letter-spacing:-.045em; }
h1 { font-size:clamp(3.7rem,8vw,8rem); line-height:.88; margin:0 0 30px; }
h2 { font-size:clamp(2.8rem,5.7vw,5.8rem); line-height:.94; margin:0; }
h3 { margin:0; }
p { margin:0; }
.topbar { position:absolute; z-index:20; inset:0 0 auto; height:74px; padding:0 clamp(24px,5vw,72px); display:grid; grid-template-columns:1fr auto 1fr; align-items:center; color:white; }
.topbar>span { font-size:.63rem; letter-spacing:.15em; text-transform:uppercase; opacity:.75; }
.topbar>a:last-child { justify-self:end; padding-bottom:4px; border-bottom:1px solid rgba(255,255,255,.5); font-size:.67rem; letter-spacing:.12em; text-transform:uppercase; }
.mark { font-size:.9rem; font-weight:800; letter-spacing:.34em; }
.hero { min-height:100svh; position:relative; display:flex; align-items:flex-end; padding:120px clamp(25px,7vw,108px) clamp(70px,9vw,115px); overflow:hidden; color:white; }
.hero>video,.hero-shade { position:absolute; inset:0; width:100%; height:100%; }
.hero>video { object-fit:cover; }
.hero-shade { background:linear-gradient(90deg,rgba(7,24,22,.9),rgba(7,24,22,.5) 50%,rgba(7,24,22,.08)),linear-gradient(0deg,rgba(7,24,22,.5),transparent 45%); }
.hero-copy { position:relative; z-index:2; max-width:850px; }
.hero-copy>p:not(.eyebrow) { max-width:650px; color:#d8e6e2; font-size:1rem; }
.eyebrow { margin-bottom:20px; color:var(--teal); font-size:.66rem; font-weight:800; letter-spacing:.2em; text-transform:uppercase; }
.hero .eyebrow { color:#9dd5cf; }
.button { display:inline-flex; align-items:center; justify-content:center; min-height:50px; margin-top:30px; padding:0 24px; border:0; border-radius:999px; font:inherit; font-size:.67rem; font-weight:800; letter-spacing:.12em; text-transform:uppercase; cursor:pointer; }
.button.light { background:var(--cream); color:var(--ink); }
.button.dark { background:var(--ink); color:white; }
.concept-label { position:absolute; z-index:2; right:clamp(24px,5vw,72px); bottom:30px; font-size:.6rem; letter-spacing:.08em; opacity:.7; }
section { padding:clamp(90px,12vw,175px) clamp(25px,8vw,125px); }
.section-heading { max-width:950px; margin-bottom:60px; }
.section-heading>p:last-child:not(.eyebrow) { max-width:720px; margin-top:25px; color:var(--muted); }
.founder-note { display:grid; grid-template-columns:.8fr 1.2fr; gap:clamp(50px,9vw,135px); background:var(--mist); }
.founder-note blockquote { margin:0; font-size:clamp(1.8rem,3.6vw,3.9rem); line-height:1.05; }
.why-us { background:#f7f1e5; }
.why-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; background:var(--line); }
.why-grid article { min-height:330px; padding:30px; background:white; }
.why-grid span { color:var(--teal); font-size:.64rem; font-weight:800; letter-spacing:.15em; text-transform:uppercase; }
.why-grid h3 { margin:48px 0 15px; font-size:1.7rem; line-height:1.04; }
.why-grid p { color:var(--muted); font-size:.78rem; }
.truth { background:var(--ink); color:white; }
.truth .eyebrow { color:#8ec9c2; }
.truth-grid { display:grid; grid-template-columns:1fr 1fr; gap:1px; background:rgba(255,255,255,.16); }
.truth-grid article { padding:clamp(28px,5vw,60px); background:var(--ink); }
.truth-grid span,.opportunity-grid span,.product-grid span,.territories span,.lanes span { color:#8ec9c2; font-size:.64rem; font-weight:800; letter-spacing:.15em; text-transform:uppercase; }
.truth-grid ul { margin:45px 0 0; padding:0; list-style:none; }
.truth-grid li { padding:13px 0; border-bottom:1px solid rgba(255,255,255,.14); color:#c3d5d1; font-size:.82rem; }
.truth-grid li::before { content:"—"; margin-right:10px; color:#8ec9c2; }
.brand-world { background:var(--cream); }
.hero-still { position:relative; }
.hero-still img { width:100%; max-height:740px; object-fit:cover; }
.hero-still span { position:absolute; left:28px; bottom:24px; padding:8px 12px; background:rgba(255,255,255,.86); font-size:.64rem; letter-spacing:.15em; text-transform:uppercase; }
.opportunity-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; margin-top:18px; background:var(--line); }
.opportunity-grid article { min-height:290px; padding:28px; background:white; }
.opportunity-grid span,.product-grid span,.territories span,.lanes span { color:var(--teal); }
.opportunity-grid h3,.territories h3,.lanes h3 { margin:48px 0 14px; font-size:1.65rem; line-height:1.04; }
.opportunity-grid p,.territories p,.lanes p { color:var(--muted); font-size:.78rem; }
.market-read { display:grid; grid-template-columns:1fr 1fr; gap:clamp(50px,8vw,110px); margin-top:70px; padding:clamp(40px,7vw,82px); background:var(--ink); color:white; }
.market-read .eyebrow { color:#8ec9c2; }
.market-read>div:last-child { display:grid; gap:22px; align-content:center; color:#bfd1cd; font-size:.82rem; }
.competitive-read { margin-top:18px; padding:clamp(40px,7vw,82px); background:white; border:1px solid var(--line); }
.competitive-intro { max-width:900px; margin-bottom:55px; }
.competitive-intro>p:last-child { max-width:670px; margin-top:24px; color:var(--muted); }
.competitive-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; background:var(--line); }
.competitive-grid article { min-height:390px; display:flex; flex-direction:column; padding:30px; background:var(--cream); }
.competitive-grid span,.proof-grid span { color:var(--teal); font-size:.64rem; font-weight:800; letter-spacing:.15em; text-transform:uppercase; }
.competitive-grid h3,.proof-grid h3,.ask-grid h3 { margin:45px 0 15px; font-size:1.6rem; line-height:1.04; }
.competitive-grid p,.proof-grid p,.ask-grid p { color:var(--muted); font-size:.78rem; }
.competitive-grid a { margin-top:auto; padding-top:25px; color:var(--teal); font-size:.67rem; font-weight:800; letter-spacing:.08em; text-transform:uppercase; }
.source-note { margin-top:20px; color:var(--muted); font-size:.64rem; }
.proof { background:#dceae7; }
.proof-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; background:var(--line); }
.proof-grid article { min-height:300px; padding:30px; background:white; }
.gate { display:grid; grid-template-columns:1fr 1fr; gap:clamp(50px,8vw,110px); margin-top:18px; padding:clamp(40px,7vw,82px); background:var(--pine); color:white; }
.gate .eyebrow { color:#8ec9c2; }
.gate>div:last-child { display:grid; gap:22px; align-content:center; color:#c6d8d4; font-size:.82rem; }
.products { background:#dceae7; }
.product-grid { display:grid; grid-template-columns:1fr 1fr; gap:14px; }
.product-grid article { min-height:680px; position:relative; display:flex; align-items:flex-end; overflow:hidden; background:white; }
.product-grid img { position:absolute; inset:0; width:100%; height:100%; object-fit:cover; }
.product-grid article>div { position:relative; z-index:2; width:100%; padding:90px 35px 35px; color:white; background:linear-gradient(transparent,rgba(8,30,27,.86)); }
.product-grid span { color:#a6d8d2; }
.product-grid h3 { margin:12px 0; font-size:clamp(2.3rem,4vw,4rem); }
.product-grid p { max-width:500px; color:#d9e7e3; font-size:.8rem; }
.creative { background:#f4efe5; }
.film-grid { display:grid; grid-template-columns:1fr 1fr; gap:14px; }
.film-grid video { width:100%; aspect-ratio:1; object-fit:cover; background:var(--ink); }
.territories { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; margin-top:18px; background:var(--line); }
.territories article { min-height:260px; padding:28px; background:white; }
.dave-lane { display:grid; grid-template-columns:1fr 1fr; gap:clamp(50px,8vw,110px); margin-top:80px; padding:clamp(40px,7vw,85px); background:var(--pine); color:white; }
.dave-lane .eyebrow { color:#8ec9c2; }
.dave-lane ul { margin:0; padding:0; list-style:none; }
.dave-lane li { padding:15px 0; border-bottom:1px solid rgba(255,255,255,.16); color:#c6d8d4; font-size:.8rem; }
.dave-lane li::before { content:"→"; margin-right:10px; color:#8ec9c2; }
.economics { background:var(--birch); }
.numbers { display:grid; grid-template-columns:repeat(4,1fr); gap:1px; background:rgba(16,37,34,.18); }
.numbers article { min-height:190px; display:flex; flex-direction:column; justify-content:space-between; padding:25px; background:#ead9bc; }
.numbers b { font-family:Georgia,serif; font-size:2.6rem; font-weight:400; }
.numbers span { font-size:.68rem; color:#5d6d69; }
.capital-rule { display:grid; grid-template-columns:1fr 1fr; gap:60px; margin-top:20px; padding:40px; background:var(--ink); color:white; }
.capital-rule h3 { font-size:2.2rem; line-height:1; }
.capital-rule p { color:#bcd0cb; font-size:.8rem; }
.partnership { background:var(--mist); }
.lanes { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; background:var(--line); }
.lanes article { min-height:340px; padding:30px; background:white; }
.partnership-rule { margin-top:18px; padding:28px; border:1px dashed #91aea7; color:var(--muted); font-size:.8rem; }
.ask { background:#f7f1e5; }
.ask-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; background:var(--line); }
.ask-grid article { min-height:330px; padding:30px; background:white; }
.ask-grid b { color:var(--teal); font-family:Georgia,serif; font-size:1.4rem; font-weight:400; }
.friendship { margin:18px 0 0; padding:clamp(40px,7vw,82px); background:var(--birch); font-size:clamp(2.5rem,5vw,5rem); line-height:.95; }
.conversation { background:var(--ink); color:white; }
.conversation .eyebrow { color:#8ec9c2; }
.conversation ol { margin:0; padding:0; list-style:none; border-top:1px solid rgba(255,255,255,.18); }
.conversation li { display:grid; grid-template-columns:70px 1fr; align-items:center; padding:24px 0; border-bottom:1px solid rgba(255,255,255,.18); }
.conversation li span { color:#8ec9c2; font-family:Georgia,serif; font-size:1.5rem; }
.conversation li p { font-family:Georgia,serif; font-size:clamp(1.4rem,2.5vw,2.5rem); line-height:1; }
.closing { margin-top:100px; padding:clamp(40px,7vw,90px); background:#e6d3b1; color:var(--ink); }
.closing blockquote { max-width:1000px; margin:0 0 25px; font-size:clamp(2.4rem,5vw,5.2rem); line-height:.95; }
footer { padding:45px clamp(25px,7vw,100px); display:grid; grid-template-columns:.5fr 1.5fr; gap:40px; background:#081b18; color:#9db2ad; }
footer p { max-width:700px; font-size:.68rem; }
@media(max-width:800px) {
  .topbar { grid-template-columns:1fr auto; }
  .topbar>span { display:none; }
  .founder-note,.dave-lane,.capital-rule,.market-read,.gate { grid-template-columns:1fr; }
  .truth-grid,.product-grid,.film-grid { grid-template-columns:1fr; }
  .opportunity-grid,.territories,.lanes,.numbers,.why-grid,.competitive-grid,.proof-grid,.ask-grid { grid-template-columns:1fr 1fr; }
  .concept-label { left:24px; right:auto; }
}
@media(max-width:560px) {
  .opportunity-grid,.territories,.lanes,.numbers,.why-grid,.competitive-grid,.proof-grid,.ask-grid,footer { grid-template-columns:1fr; }
  .product-grid article { min-height:520px; }
}
@media print {
  .topbar,.no-print,.hero>video { display:none!important; }
  .hero { min-height:auto; color:var(--ink); background:var(--mist); }
  section { padding:48px 36px; break-inside:avoid; }
  .concept-label { position:static; }
}